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Entries Tagged as 'advertising'

A window for thinking about “the” military and climate change … and the importance of careful discussions

December 6th, 2011 · 1 Comment

Too often, people point to statements and actions by civilian leadership to state “the military” thinks this or that about energy and climate issues. While  the Quadrennial Defense Review (QDR) spoke of climate change as a national security issue,  the QDR is always a highly political document driven by civilian (political appointee) leadership even with [...]

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Tags: 2008 Presidential Election · 2012 Presidential Election · 746 · Abu Dhabi · advertising · climate change · climate delayers · government energy policy

Pay-To-Play Pothole Mitigation?

September 19th, 2011 · 3 Comments

Audi, in marketing a car that only the top few percent of Americans can afford, has focused on the mediocre situation of the nation’s infrastructure.

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Tags: Energy · advertising · automobiles

The Value of Zero

April 18th, 2011 · No Comments

What is the value of zero?
Is it nothing?
Imagine zero dependency on foreign oil.
Zero polllutants in our environment.
Zero depletion of the ozone.
Suddenly zero starts adding up …
Zero is worth worth more than nothing.
Zero is worth everything.

Nissan’s Leaf advertising is capturing a vision of a different path forward that we can hope communicates to and with the [...]

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Tags: advertising · automobiles · environmental

“I get naked for Clean Air.”

October 28th, 2010 · No Comments

One of the most cost-effective paths toward expanding voter participation: vote by mail. This allows voters to “get naked” to participate in our democratic process.

The expense and challenges associated with running elections are well known. While there is something, truly, fundamentally satisfying for many of us in our public execution of a civic responsibility [...]

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Tags: advertising

Yo. Valley. … Rapping our way to sustainable farming

October 21st, 2010 · No Comments

Well, actually, a bit of a typo in the title. We’re actually talking Yeo Valley, a UK organic products farm/ firm in Somerset, England.
We believe living sustainably is just common sense: we look after the land and our animals and, in return, they look after us. We think better grass and conditions makes better-fed, [...]

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Tags: advertising

“I was very happy to get blown up to save the world.”

September 30th, 2010 · 1 Comment

The 10:10 campaign is targeting getting nations, organizations, businesses, individuals, etc to commit to reduce Greenhouse Gas (GHG) emissions 10 percent per year as a path to achieve reductions, globally, in line with what looks necessary to have any serious chance of avoiding catastrophic climate chaos. As part of this, sparked in efforts with groups [...]

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Tags: advertising

Nissan’s aggressive Leaf campaign sets an example

September 13th, 2010 · 3 Comments

Last evening, my better 95+% was flipping through the channels and received the rare: stop, go back to that. What was that? A Nissan “innovation” advertisement in which the Nissan Leaf played a prominent roll, “if you never needed to buy another gallon of gas …”

Watching this well-done advertisement made me think of [...]

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Tags: Global Warming · advertising · automobiles · clean emissions · climate change · environmental · political symbols

Does BP stand for Begging for Pennies?

August 23rd, 2010 · No Comments

Few people earn a living (or even make money) running a blog site — especially not one that focuses on issues of substance.  People do it for passion, love, ego, boredom, concern for public service … any number of reasons. And, in almost all cases, doing this costs money from indirect (opportunity costs) to direct [...]

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Tags: Energy · advertising · greenwashing · journalism

The Darker Side of Lexus’ “Darker Side of Green”?

July 30th, 2010 · 1 Comment

Under the title The Darker Side of Green, Lexus (e.g., Toyota) has chosen to host a series of “debates” on climate change as part of its roll-out of hybrid Lexus CT200h. These events are hosted by a celebrity, with an environmentalist journalist and prominent skeptic ‘debating’ climate-change issues.
To debate or not to debate: that [...]

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Tags: Global Warming · advertising · anti-science syndrome · catastrophic climate change · climate change · climate delayers · environmental · global warming deniers · greenwashing

JR Ewing evolves from fossil fool to solar star

July 16th, 2010 · 4 Comments

This guest post comes from down-under.  I had been thinking of writing re JR Ewing’s conversion from stored solar power (e.g., fossil fuels) to renewable solar power.  Unenergy’s post does a great job. And, well, we must recognize that Sunenergy’s ads are great and merit going viral.

I’d put my money on solar energy. What a [...]

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Tags: Energy · advertising · renewable energy · solar